Recent posts

Winning the loyalty of Generation Z

Marketers seem concerned with creating customer loyalty between the brand and the famed generation Z. To effectively target this generation, consumers that were born in the late 1990s and early…

Why Video Marketing Brings You Closer to Gen Z

In today’s social media landscape, Gen Z dominates some of the most popular platforms like TikTok, Instagram, Snapchat, and YouTube. The World Economic Forum also notes that they spend the…

Benefits of Cloud-based Loyalty Program

We are experiencing an ever-changing digital world with multiple options, available at a fingerprint. Companies are being increasingly influenced by their fixed costs, such as infrastructure, value for money, work…

New QIVOS eBook