Category Loyalty 164 articles to read

Data-driven marketing: Everything you need to know

With access to a ton of data and analytics tools today, marketers are able to upgrade their operations and make smarter decisions with data. Data-driven marketing has become the norm…

Do’s and Don’ts of loyalty programs

Loyalty programs offer numerous benefits to brands. They help businesses drive more meaningful and lasting relationships with their customers and increase sales. Find in the infographic below what you need to…

Use customer service to drive brand loyalty

  Great customer service is about creating happy customers that keep coming back to you (customer retention). Brand loyalty and customer service go hand in hand, and as soon as…

Building loyalty in the age of e-commerce

Building loyalty in the age of customer, where customer expectations are growing and technologies are rapidly evolving, is a work in progress that requires time, plan and highly targeted actions.…

Loyalty insights: Take the opportunity today

One of the main reasons why your customer loyalty program might have a poor performance is you miss the data and insights opportunity. Nowadays, although brands could focus more on…

4 steps to a successful customer loyalty program

After acquiring customers, businesses are struggling to maintain them, especially digitally where there is a wide variety of choices just a click away. Customer loyalty programs either on e-commerce or…

3 Common Customer Loyalty Mistakes to Avoid

Customer loyalty is a vital component of maintaining a successful and profitable business. Building a meaningful relationship with your customers and creating incredible experiences will help your business grow. Customers…

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