Category Loyalty 97 articles to read

4 ways a loyalty scheme will add value to your marketing

A well structured, engaging and exciting loyalty program will make a big difference at the way you drive customer engagement and the overall customer experience you provide. Increasing your customer…

7 questions you need to be asking about customer loyalty

This is a practical guide and a great place to start for marketers who have “Customer Loyalty” on the top of their list and are already facing an information overload.…

5 “basics” to boost your customer engagement

It’s all about putting the right message in front of the right people at just the right time and these are 5 “basics” that will help you get there. Get…

3 steps to a successful loyalty scheme

Whether it’s restructuring an existing customer loyalty scheme or if you are looking to build a new one from scratch, there are 3 steps to success. Step 1: Talk to…

How will a loyalty programme increase sales?

Our tailor-made loyalty programmes are designed to increase your sales. Better still, they are proven by measurable results. Our loyalty programmes are used as a means of support and development…

What are the benefits of implementing a loyalty programme?

Knowledge is power. Our loyalty programmes can help you gain useful knowledge about your customers. We help you to explore: The categories your current customers belong to. The value of…

How does a loyalty programme work?

According to marketing research, it costs about 5-10 times more to acquire a new customer than to sell to an existing one. Also, the existing customer spends, on average, 67%…