As the global e-commerce market continues to grow at a rapid pace, online retailers are struggling to find new and more effective ways to reach and maintain their customers. Watch our animated infographic…
Technology advancements are transforming the e-commerce industry in many ways. The latest e-commerce trends are forcing online retailers to find effective ways to overcome these new challenges, while customers are…
The e-commerce market in Greece is growing and businesses should take into consideration these interesting e-commerce facts. How many internet users make purchases online via their mobile? Which is the most…
A few months ago, we analyzed the need for an omni-channel marketing approach in the retail industry. As new emerging technologies rise, along with the customer’s expectations, retailers must now…
Today, most companies are struggling not only to gain the attention of their customers, but also to fully meet their expectations for personalized communication. While there are many tactics that…
As global online retail sales are growing, estimated to reach 8.8% of total retail spending in 2018 as compared to 7.4% in 2016 according to emarketer.com, many opportunities lie ahead…
For the past years, the biggest question in retailing has been the competition between old-school bricks and mortar stores and the rise of e-commerce and online retailing. Any look at…
Like any digital technology or consumer-based market, e-commerce has evolved over the years. As mobile devices became more popular, mobile commerce has become its own market. With the rise of…
Customer loyalty programs on e-commerce or combined bricks and clicks businesses is an expanding trend these days. After acquiring customers, it is becoming more difficult to maintain them, especially digitally…
Mobile phones have significantly changed the way brands interact with their customers. In the omni-channel reality brands are directly affected by the actions taken by consumers in their decision making…
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