The majority of loyalty programs are not offering a complete set of rewards that could be exciting and make loyal members eager for them! In the reality of 2016 your…
Cloud POS system is the new trend that retailers follow and love to use every day. It’s a big reality that, the cost of switching from the traditional in-store point-of-sale…
Mobile phones have significantly changed the way brands interact with their customers. In the omni-channel reality brands are directly affected by the actions taken by consumers in their decision making…
The next day for Social Media platforms, has arrived. The initiate role of Social Media was the communication between people and the immediate information for any kind of news around…
Retail marketing is changing. Omni-channel is the new norm in retail marketing strategies; it’s a holistic approach for shopping experience which include mobile devices and social media in combination with…
One of the biggest customer loyalty trend for 2016 among others, is mobile loyalty. Mobile marketing has extremely increased its presence due to last years. Companies have realized that is…
Loyalty is an emotion… So why do we treat it like transaction? Loyalty is evolving from a simple points-based system into something more powerful and customer-centric. It is now about…
You have designed the perfect loyalty program for your customers; the one that fits perfectly to your needs. You have already launched it, you are full of high expectations but…
Ok, let’s start with that: 2016 is the year of the beacon. Beacons are devices that detect and communicate with shopper’s smart phones and send them media such as ads,…
Following the blog post #ask the expert : Qivos insights vol 1 , it is time to uncover some new insights regarding the importance of data quality in loyalty schemes.…
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