Category Loyalty 164 articles to read

5 tips to improve your customer loyalty with social media

Social media is a proven tool to help build brand awareness. But it is also possible to utilize social networks in numerous ways, including the opportunity to drive customer loyalty.…

Smartphones: your secret weapon to create customer loyalty

Todays’ rapidly evolving technology landscape helps mobile expectations grow even more, forcing marketers to focus more on mobile-first strategies. But marketers falsely think that launching applications and responsive mobile websites is…

Customer Acquisition vs. Customer retention

The challenge Customer acquisition is one of the biggest and most difficult challenges that brands face. Every company, either start-up or not, spends time and money on finding ways to…

Artificial Intelligence and Customer Loyalty

Today, every successful consumer application is powered by Artificial Intelligence (AI). Although AI is not something consumers think of everyday, they do use it daily, forcing businesses to invest in…

Do’s and Don’ts of Mobile Loyalty

Here we are again analyzing mobile loyalty. As we have already mentioned there is a clear need for developing mobile loyalty.

How to improve poor loyalty performance?

Let’s get the scenario clear. You have decided to invest on a loyalty program, you have tried tips on creating successful loyalty programs, you took a decision on the dilemma…

Why you should invest in a Mobile-Enabled Loyalty Program?

The essence of successful businesses is customers who expect to experience unique customer service along with amazing product or service. Loyalty programs encourage customers to connect with the brand and…

How to increase customer engagement in a loyalty program

Loyalty programs have been used for many years. The modern loyalty program was first introduced by American Airlines in 1981 and then many companies within and without the airline industry…

Tips to create a successful customer loyalty business model

Tips to create a successful customer loyalty business model The best customer loyalty programs are comprehensive and holistic. They don’t just engage with and reward shoppers when they make purchases…

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