4 ways CRM helps you listen to your customers
Satisfaction Surveys Why is important to have customers’ feedback? If your company is not gathering customer feedback, you may be making strategic business decisions that are not in line with…
Category Marketing 38 articles to read
3 Key- points in your Loyalty Program implementation
1. Your Loyalty Program should be effectively promoted at the stores. A well-designed Rewards program and an integrated promotion strategy between your website, social media, radio and billboards will not…
5 Reasons why Loyalty Programs is the best way of Customer Marketing.
Best customer marketing (BCM) involves spending more time, effort, and money on your best customers in order to maximize the return on marketing investment. Through Loyalty Programs you are able…
What are the 4 Psychological triggers behind Loyalty programs that bring profit at companies?
Goals Motivate Individuals Research has broadly proved that goals motivate individuals, making them perform better than people without goals. What is not so well known, is that people expend bigger…
How to achieve true creativity in B2B campaigns?
Marketing
Sales
We are all aware of successful and creative B2C marketing campaigns. The success stories are plenty and every year more are added to the list. Basically, marketers are free to…
Find out what kind of reward is the best for your loyalty program
Loyalty
Marketing
Today, more and more companies include loyalty schemes in their marketing strategy since it’s one of the most effective ways to get to know their customer and get him in…
6 + 1 Tips for a successful email campaign
Marketing
Sales
Having already discussed why email marketing should be your absolute priority, it is about time to give you a hint of how to make a successful email campaign. There are…
Why Email Marketing Should Be Your Absolute Priority
Marketing
Sales
Companies are always changing and evolving, and your customers expect it. What they don’t expect is to be told about those changes. Surprise them with an email. Big companies /…
Your vision. Your strategy. What about consistency?
Marketing
Your personal vision of your brand’s story is your starting point. Your vision becomes your strategy and your strategy becomes your day to day activities; So you’ve defined your target…