How to overcome legal issues in online registration forms.

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While designing Loyalty programs you should always have a deep knowledge of legal issues in relation to privacy and legal restrictions governing on your client’s country.
It’s more than common that when a user fills an online registration form he is prompt to fill his personal details, including a code received via SMS, to verify data inserted; nevertheless, in Kosovo this procedure is not legally correct. The user has to actually sign a paper registration form to verify his data.
To overcome this, INTELIQUA implemented an online registration form that lets user fill his details and receive a six digit code via SMS upon completion. This code is then typed in store’s printed application following members signature.
In INTELIQUA after years of working with the biggest brands in Europe we have the experience and the know how to deal with every unpredictable obstacle that comes up while designing and launching a customers’ loyalty programs.

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