The best customer loyalty programs don’t just engage with and reward shoppers when they make purchases. They also give points for a variety of different actions.
Rewarding your loyal customers for achieving a spending level or making repeat purchases is fine, but if you want to delight your customers, you should create unique shopping experiences that add value to their journey. An effective way to do that is to enhance your rewards program with creativity and innovation.
Reward your customers for:
- writing reviews
- giving feedback
- hashtagging photos
- creating content for you (user-generated content)
- referring friends
- connecting on social media