5 factors that will make or break your customer loyalty

Excelling at customer loyalty is a marathon, not a sprint. Modern businesses have already identified the importance of building customer loyalty and have prioritized their actions towards this approach. In…

Getting ready for the GDPR

The European General Data Protection Regulation (GDPR) deadline is officially set for May 25, 2018, forcing every business that is collecting, handling and analyzing personal data in the European Union…

10 surprising facts about customer loyalty you need to know

Building customer loyalty is crucial to maintaining a successful and profitable business. Especially today, where customers are more demanding and their expectations are rapidly growing, forcing businesses to deliver customer…

7 reasons for a loyalty program to fail

Customer loyalty and rewards programs aim to boost customer engagement, enhance customer experience, drive repeat purchases and maximize ROI. However, many brands today face difficulties reaching these targets and the…

e-commerce infographic by QIVOS

Global e-commerce trends [INFOGRAPHIC]

Technology advancements are transforming the e-commerce industry in many ways. The latest e-commerce trends are forcing online retailers to find effective ways to overcome these new challenges, while customers are…

customer rewards

6 rewards that drive customer engagement

The best customer loyalty programs don’t just engage with and reward shoppers when they make purchases. They also give points for a variety of different actions. Rewarding your loyal customers…

E-commerce in Greece

The e-commerce market in Greece is growing and businesses should take into consideration these interesting e-commerce facts. How many internet users make purchases online via their mobile? Which is the most…

10 facts about AI you need to know

Artificial intelligence (AI) is here to stay. If you haven’t already decided whether AI is essential to your business, these 10 mind-blowing facts will change your way of thinking. Technology firms…

4 steps to boost customer engagement in 2017

One of the key challenges for businesses today is to make their customers truly engage with their product and services, either in the offline or the digital world. Most companies…

6 + 1 tips for successful CLV

In order to effectively manage your customers, it is essential to be able to determine their profitability. Measuring the Customer Lifetime Value is a great opportunity to identify your high-value…